The Strategic Role of Service
Excelling in an Industry Where Compliance is Critical
Servicing medical devices is not the same as servicing a consumer item like a television, a computer, or an entertainment system. Although many of these companies are trying to capture the revenue potential available from servicing their own equipment, it is generally a decision that is based on growing the top line. Service in the medical device industry, however, is not optional. Service is integral to the relationship with the customer and very tightly tied with the success or failure of the company.
For these companies, it is critical to take advantage of the opportunities that Service Lifecycle Management (SLM) offers to simultaneously enhance the relationship with the customer and keep service costs in control. And yes, compliance is critical to all aspects of the business and shouldn’t be minimized in the least.
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